The son of Caroline Kennedy and the only grandson of the late President John F. Kennedy will serve as a political correspondent for Vogue ahead of the 2024 general election. And while many younger followers of Schlossberg, 31, may be more familiar with his “silly” TikTok presence, the Kennedy family member is not shying away from his “family’s legacy of public service.”
“I take that very seriously, and I want to contribute in my own way. I have big dreams, but I also know that I’m trying to make a positive impact today,” he told Vogue, who announced his new role on Wednesday.
Schlossberg went to Yale for undergrad and followed in his grandfather’s footsteps to Harvard, where he graduated from its law school and also earned an MBA. Online, his social media is filled with quirky takes and impressions.
He told Vogue he plans to take the “fun” strategy in his new position.
“If you’re going to ask people to think about something serious, you need to make it entertaining or fun. That’s what all the great leaders do,” Schlossberg said. “You can’t just hammer people with how bad stuff is. You’ve got to bring some positivity and good energy to the things you think are important.”